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  • Margaret Brown

Working with the Newhouse Public Relations Department

Updated: Oct 25, 2023

Assisting the Newhouse PR department with its public relations needs has been rewarding. Our team appreciates all the opportunities this department has provided us, and we are happy to foster this relationship.

Newhouse has one of the nation's first and most prestigious public relations

programs. Their curriculum is designed to give its students access to both academic and professional understanding needed to be a well-rounded PR practitioner. This program also allows students to specialize in their preferred areas of study and earn skills-based and technical certifications. Hill Communications furthers this learning, offering hands-on experience in the industry.

Our team worked with Professor Lee, the Newhouse Public Relations department chair. We worked to increase the department’s social media presence and engagement. We

posted regular content on Instagram, LinkedIn, Twitter, and Facebook, abiding by Syracuse University brand guidelines. We also researched and created a competitive analysis

comparing Newhouse PR to other universities. Our team enjoyed promoting events, student accomplishments, and course spotlights because it allowed us to learn more about our program and the beautiful people that make it so special.

Thanks to our team, the work we provided for our client was exceptional. This account was led by Account Supervisor Elizabeth VanBeuren, assisted by Account

Executive Margaret Brown and Account Associates Arshia Pramod and Jillian Ward. We were also fortunate enough to have Hannah Kim as our Freshman Intern. Everyone's

teamwork and appreciation for Newhouse PR made this account a pleasure to work for. This semester was a success, seeing growth in accounts reached, impressions, and

followers. We proudly represent Newhouse Public Relations and can’t wait to continue this relationship!

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